Clearasil brand profile in the United States 2022
When it comes to male cosmetics users, brand awareness of Clearasil is at 72% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Clearasil in the United States?
In total, 19% of U.S. male cosmetics users say they like Clearasil. However, in actuality, among the 72% of U.S. respondents who know Clearasil, 26% of people like the brand.
What is the usage share of Clearasil in the United States?
All in all, 16% of male cosmetics users in the United States use Clearasil. That means, of the 72% who know the brand, 22% use them.
How loyal are the users of Clearasil?
Around 12% of male cosmetics users in the United States say they are likely to use Clearasil again. Set in relation to the 16% usage share of the brand, this means that 75% of their users show loyalty to the brand.
What's the buzz around Clearasil in the United States?
In September 2022, about 18% of U.S. male cosmetics users had heard about Clearasil in the media, on social media, or in advertising over the past three months. Of the 72% who know the brand, that's 25%, meaning at the time of the survey there's some buzz around Clearasil in the United States.
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