Neutrogena brand profile in the United States 2022
How high is the brand awareness of Neutrogena in the United States?
When it comes to face care users, brand awareness of Neutrogena is at 88% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Neutrogena in the United States?
In total, 41% of U.S. face care users say they like Neutrogena. However, in actuality, among the 88% of U.S. respondents who know Neutrogena, 47% of people like the brand.
What is the usage share of Neutrogena in the United States?
All in all, 31% of face care users in the United States use Neutrogena. That means, of the 88% who know the brand, 35% use them.
How loyal are the users of Neutrogena?
Around 27% of face care users in the United States say they are likely to use Neutrogena again. Set in relation to the 31% usage share of the brand, this means that 87% of their users show loyalty to the brand.
What's the buzz around Neutrogena in the United States?
In September 2022, about 28% of U.S. face care users had heard about Neutrogena in the media, on social media, or in advertising over the past three months. Of the 88% who know the brand, that's 32%, meaning at the time of the survey there's some buzz around Neutrogena in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to face care users, brand awareness of Neutrogena is at 88% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Neutrogena in the United States?
In total, 41% of U.S. face care users say they like Neutrogena. However, in actuality, among the 88% of U.S. respondents who know Neutrogena, 47% of people like the brand.
What is the usage share of Neutrogena in the United States?
All in all, 31% of face care users in the United States use Neutrogena. That means, of the 88% who know the brand, 35% use them.
How loyal are the users of Neutrogena?
Around 27% of face care users in the United States say they are likely to use Neutrogena again. Set in relation to the 31% usage share of the brand, this means that 87% of their users show loyalty to the brand.
What's the buzz around Neutrogena in the United States?
In September 2022, about 28% of U.S. face care users had heard about Neutrogena in the media, on social media, or in advertising over the past three months. Of the 88% who know the brand, that's 32%, meaning at the time of the survey there's some buzz around Neutrogena in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
