SkinCeuticals brand profile in the United States 2022
When it comes to face care users, brand awareness of SkinCeuticals is at 41% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is SkinCeuticals in the United States?
In total, 7% of U.S. face care users say they like SkinCeuticals. However, in actuality, among the 41% of U.S. respondents who know SkinCeuticals, 17% of people like the brand.
What is the usage share of SkinCeuticals in the United States?
All in all, 6% of face care users in the United States use SkinCeuticals. That means, of the 41% who know the brand, 15% use them.
How loyal are the users of SkinCeuticals?
Around 4% of face care users in the United States say they are likely to use SkinCeuticals again. Set in relation to the 6% usage share of the brand, this means that 67% of their users show loyalty to the brand.
What's the buzz around SkinCeuticals in the United States?
In September 2022, about 6% of U.S. face care users had heard about SkinCeuticals in the media, on social media, or in advertising over the past three months. Of the 41% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around SkinCeuticals in the United States.
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