Neutrogena brand profile in the UK 2022
How high is the brand awareness of Neutrogena in the UK?
When it comes to face care users, brand awareness of Neutrogena is at 84% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Neutrogena in the UK?
In total, 19% of UK face care users say they like Neutrogena. However, in actuality, among the 84% of UK respondents who know Neutrogena, 23% of people like the brand.
What is the usage share of Neutrogena in the UK?
All in all, 13% of face care users in the UK use Neutrogena. That means, of the 84% who know the brand, 15% use them.
How loyal are the users of Neutrogena?
Around 10% of face care users in the UK say they are likely to use Neutrogena again. Set in relation to the 13% usage share of the brand, this means that 77% of their users show loyalty to the brand.
What's the buzz around Neutrogena in the UK?
In September 2022, about 15% of UK face care users had heard about Neutrogena in the media, on social media, or in advertising over the past three months. Of the 84% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around Neutrogena in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to face care users, brand awareness of Neutrogena is at 84% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Neutrogena in the UK?
In total, 19% of UK face care users say they like Neutrogena. However, in actuality, among the 84% of UK respondents who know Neutrogena, 23% of people like the brand.
What is the usage share of Neutrogena in the UK?
All in all, 13% of face care users in the UK use Neutrogena. That means, of the 84% who know the brand, 15% use them.
How loyal are the users of Neutrogena?
Around 10% of face care users in the UK say they are likely to use Neutrogena again. Set in relation to the 13% usage share of the brand, this means that 77% of their users show loyalty to the brand.
What's the buzz around Neutrogena in the UK?
In September 2022, about 15% of UK face care users had heard about Neutrogena in the media, on social media, or in advertising over the past three months. Of the 84% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around Neutrogena in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
