How high is the brand awareness of No7 in the UK? When it comes to face care users, brand awareness of No7 is at 88% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is No7 in the UK? In total, 27% of UK face care users say they like No7. However, in actuality, among the 88% of UK respondents who know No7, 31% of people like the brand.
What is the usage share of No7 in the UK? All in all, 20% of face care users in the UK use No7. That means, of the 88% who know the brand, 23% use them.
How loyal are the users of No7? Around 17% of face care users in the UK say they are likely to use No7 again. Set in relation to the 20% usage share of the brand, this means that 85% of their users show loyalty to the brand.
What's the buzz around No7 in the UK? In September 2022, about 23% of UK face care users had heard about No7 in the media, on social media, or in advertising over the past three months. Of the 88% who know the brand, that's 26%, meaning at the time of the survey there's some buzz around No7 in the UK.
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No7 brand awareness, usage, popularity, loyalty, and buzz among face care users in the UK in 2022
During the survey, the questions were phrased as follows:
Brand Awareness: Do you know this brand, even if only by name? If you know the brand, please swipe right. If you do not know the brand, swipe left.
Brand popularity: When it comes to face care, which of the following brands do you like?
Brand usage: When it comes to face care, which of the following brands have you used in the past 12 months?
Brand loyalty: When it comes to face care, which of the following brands are you likely to use again in the future?
Brand buzz: Which of the following brands have you noticed in the media, on social media or in advertising in the past 3 months? Please think of news coverage, public discourse, sponsored content, and advertising.
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Statista. (October 18, 2022). No7 brand awareness, usage, popularity, loyalty, and buzz among face care users in the UK in 2022 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/forecasts/1340079/no7-face-care-brand-profile-in-the-uk
Statista. "No7 brand awareness, usage, popularity, loyalty, and buzz among face care users in the UK in 2022." Chart. October 18, 2022. Statista. Accessed December 23, 2024. https://www.statista.com/forecasts/1340079/no7-face-care-brand-profile-in-the-uk
Statista. (2022). No7 brand awareness, usage, popularity, loyalty, and buzz among face care users in the UK in 2022. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/forecasts/1340079/no7-face-care-brand-profile-in-the-uk
Statista. "No7 Brand Awareness, Usage, Popularity, Loyalty, and Buzz among Face Care Users in The Uk in 2022." Statista, Statista Inc., 18 Oct 2022, https://www.statista.com/forecasts/1340079/no7-face-care-brand-profile-in-the-uk
Statista, No7 brand awareness, usage, popularity, loyalty, and buzz among face care users in the UK in 2022 Statista, https://www.statista.com/forecasts/1340079/no7-face-care-brand-profile-in-the-uk (last visited December 23, 2024)
No7 brand awareness, usage, popularity, loyalty, and buzz among face care users in the UK in 2022 [Graph], Statista, October 18, 2022. [Online]. Available: https://www.statista.com/forecasts/1340079/no7-face-care-brand-profile-in-the-uk