ManCave brand profile in the UK 2022
How high is the brand awareness of ManCave in the UK?
When it comes to male cosmetics users, brand awareness of ManCave is at 41% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is ManCave in the UK?
In total, 9% of UK male cosmetics users say they like ManCave. However, in actuality, among the 41% of UK respondents who know ManCave, 22% of people like the brand.
What is the usage share of ManCave in the UK?
All in all, 7% of male cosmetics users in the UK use ManCave. That means, of the 41% who know the brand, 17% use them.
How loyal are the users of ManCave?
Around 5% of male cosmetics users in the UK say they are likely to use ManCave again. Set in relation to the 7% usage share of the brand, this means that 71% of their users show loyalty to the brand.
What's the buzz around ManCave in the UK?
In September 2022, about 6% of UK male cosmetics users had heard about ManCave in the media, on social media, or in advertising over the past three months. Of the 41% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around ManCave in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to male cosmetics users, brand awareness of ManCave is at 41% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is ManCave in the UK?
In total, 9% of UK male cosmetics users say they like ManCave. However, in actuality, among the 41% of UK respondents who know ManCave, 22% of people like the brand.
What is the usage share of ManCave in the UK?
All in all, 7% of male cosmetics users in the UK use ManCave. That means, of the 41% who know the brand, 17% use them.
How loyal are the users of ManCave?
Around 5% of male cosmetics users in the UK say they are likely to use ManCave again. Set in relation to the 7% usage share of the brand, this means that 71% of their users show loyalty to the brand.
What's the buzz around ManCave in the UK?
In September 2022, about 6% of UK male cosmetics users had heard about ManCave in the media, on social media, or in advertising over the past three months. Of the 41% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around ManCave in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
