TABAC ORIGINAL brand profile in Germany 2022
How high is the brand awareness of TABAC ORIGINAL in Germany?
When it comes to male cosmetics users, brand awareness of TABAC ORIGINAL is at 65% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is TABAC ORIGINAL in Germany?
In total, 16% of German male cosmetics users say they like TABAC ORIGINAL. However, in actuality, among the 65% of German respondents who know TABAC ORIGINAL, 25% of people like the brand.
What is the usage share of TABAC ORIGINAL in Germany?
All in all, 11% of male cosmetics users in Germany use TABAC ORIGINAL. That means, of the 65% who know the brand, 17% use them.
How loyal are the users of TABAC ORIGINAL?
Around 8% of male cosmetics users in Germany say they are likely to use TABAC ORIGINAL again. Set in relation to the 11% usage share of the brand, this means that 73% of their users show loyalty to the brand.
What's the buzz around TABAC ORIGINAL in Germany?
In September 2022, about 8% of German male cosmetics users had heard about TABAC ORIGINAL in the media, on social media, or in advertising over the past three months. Of the 65% who know the brand, that's 12%, meaning at the time of the survey there's little buzz around TABAC ORIGINAL in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to male cosmetics users, brand awareness of TABAC ORIGINAL is at 65% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is TABAC ORIGINAL in Germany?
In total, 16% of German male cosmetics users say they like TABAC ORIGINAL. However, in actuality, among the 65% of German respondents who know TABAC ORIGINAL, 25% of people like the brand.
What is the usage share of TABAC ORIGINAL in Germany?
All in all, 11% of male cosmetics users in Germany use TABAC ORIGINAL. That means, of the 65% who know the brand, 17% use them.
How loyal are the users of TABAC ORIGINAL?
Around 8% of male cosmetics users in Germany say they are likely to use TABAC ORIGINAL again. Set in relation to the 11% usage share of the brand, this means that 73% of their users show loyalty to the brand.
What's the buzz around TABAC ORIGINAL in Germany?
In September 2022, about 8% of German male cosmetics users had heard about TABAC ORIGINAL in the media, on social media, or in advertising over the past three months. Of the 65% who know the brand, that's 12%, meaning at the time of the survey there's little buzz around TABAC ORIGINAL in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
