Vichy Homme brand profile in Germany 2022
How high is the brand awareness of Vichy Homme in Germany?
When it comes to male cosmetics users, brand awareness of Vichy Homme is at 57% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Vichy Homme in Germany?
In total, 4% of German male cosmetics users say they like Vichy Homme. However, in actuality, among the 57% of German respondents who know Vichy Homme, 7% of people like the brand.
What is the usage share of Vichy Homme in Germany?
All in all, 4% of male cosmetics users in Germany use Vichy Homme. That means, of the 57% who know the brand, 7% use them.
How loyal are the users of Vichy Homme?
Around 3% of male cosmetics users in Germany say they are likely to use Vichy Homme again. Set in relation to the 4% usage share of the brand, this means that 75% of their users show loyalty to the brand.
What's the buzz around Vichy Homme in Germany?
In September 2022, about 2% of German male cosmetics users had heard about Vichy Homme in the media, on social media, or in advertising over the past three months. Of the 57% who know the brand, that's 4%, meaning at the time of the survey there's little to no buzz around Vichy Homme in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to male cosmetics users, brand awareness of Vichy Homme is at 57% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Vichy Homme in Germany?
In total, 4% of German male cosmetics users say they like Vichy Homme. However, in actuality, among the 57% of German respondents who know Vichy Homme, 7% of people like the brand.
What is the usage share of Vichy Homme in Germany?
All in all, 4% of male cosmetics users in Germany use Vichy Homme. That means, of the 57% who know the brand, 7% use them.
How loyal are the users of Vichy Homme?
Around 3% of male cosmetics users in Germany say they are likely to use Vichy Homme again. Set in relation to the 4% usage share of the brand, this means that 75% of their users show loyalty to the brand.
What's the buzz around Vichy Homme in Germany?
In September 2022, about 2% of German male cosmetics users had heard about Vichy Homme in the media, on social media, or in advertising over the past three months. Of the 57% who know the brand, that's 4%, meaning at the time of the survey there's little to no buzz around Vichy Homme in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
