Yves Rocher brand profile in Germany 2022
When it comes to face care users, brand awareness of Yves Rocher is at 78% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Yves Rocher in Germany?
In total, 11% of German face care users say they like Yves Rocher. However, in actuality, among the 78% of German respondents who know Yves Rocher, 14% of people like the brand.
What is the usage share of Yves Rocher in Germany?
All in all, 7% of face care users in Germany use Yves Rocher. That means, of the 78% who know the brand, 9% use them.
How loyal are the users of Yves Rocher?
Around 6% of face care users in Germany say they are likely to use Yves Rocher again. Set in relation to the 7% usage share of the brand, this means that 86% of their users show loyalty to the brand.
What's the buzz around Yves Rocher in Germany?
In September 2022, about 5% of German face care users had heard about Yves Rocher in the media, on social media, or in advertising over the past three months. Of the 78% who know the brand, that's 6%, meaning at the time of the survey there's little to no buzz around Yves Rocher in Germany.
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