Garnier brand profile in Germany 2022
How high is the brand awareness of Garnier in Germany?
When it comes to face care users, brand awareness of Garnier is at 91% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Garnier in Germany?
In total, 22% of German face care users say they like Garnier. However, in actuality, among the 91% of German respondents who know Garnier, 24% of people like the brand.
What is the usage share of Garnier in Germany?
All in all, 18% of face care users in Germany use Garnier. That means, of the 91% who know the brand, 20% use them.
How loyal are the users of Garnier?
Around 14% of face care users in Germany say they are likely to use Garnier again. Set in relation to the 18% usage share of the brand, this means that 78% of their users show loyalty to the brand.
What's the buzz around Garnier in Germany?
In September 2022, about 23% of German face care users had heard about Garnier in the media, on social media, or in advertising over the past three months. Of the 91% who know the brand, that's 25%, meaning at the time of the survey there's some buzz around Garnier in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to face care users, brand awareness of Garnier is at 91% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Garnier in Germany?
In total, 22% of German face care users say they like Garnier. However, in actuality, among the 91% of German respondents who know Garnier, 24% of people like the brand.
What is the usage share of Garnier in Germany?
All in all, 18% of face care users in Germany use Garnier. That means, of the 91% who know the brand, 20% use them.
How loyal are the users of Garnier?
Around 14% of face care users in Germany say they are likely to use Garnier again. Set in relation to the 18% usage share of the brand, this means that 78% of their users show loyalty to the brand.
What's the buzz around Garnier in Germany?
In September 2022, about 23% of German face care users had heard about Garnier in the media, on social media, or in advertising over the past three months. Of the 91% who know the brand, that's 25%, meaning at the time of the survey there's some buzz around Garnier in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
