Udemy brand profile in the United States 2022
When it comes to online education service users, brand awareness of Udemy is at 39% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Udemy in the United States?
In total, 11% of U.S. online education service users say they like Udemy. However, in actuality, among the 39% of U.S. respondents who know Udemy, 28% of people like the brand.
What is the usage share of Udemy in the United States?
All in all, 9% of online education service users in the United States use Udemy. That means, of the 39% who know the brand, 23% use them.
How loyal are the users of Udemy?
Around 8% of online education service users in the United States say they are likely to use Udemy again. Set in relation to the 9% usage share of the brand, this means that 89% of their users show loyalty to the brand.
What's the buzz around Udemy in the United States?
In August 2022, about 6% of U.S. online education service users had heard about Udemy in the media, on social media, or in advertising over the past three months. Of the 39% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Udemy in the United States.
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