Shopping.com brand profile in the United States 2022
How high is the brand awareness of Shopping.com in the United States?
When it comes to price comparison portal users, brand awareness of Shopping.com is at 51% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Shopping.com in the United States?
In total, 19% of U.S. price comparison portal users say they like Shopping.com. However, in actuality, among the 51% of U.S. respondents who know Shopping.com, 37% of people like the brand.
What is the usage share of Shopping.com in the United States?
All in all, 13% of price comparison portal users in the United States use Shopping.com. That means, of the 51% who know the brand, 25% use them.
How loyal are the users of Shopping.com?
Around 10% of price comparison portal users in the United States say they are likely to use Shopping.com again. Set in relation to the 13% usage share of the brand, this means that 77% of their users show loyalty to the brand.
What's the buzz around Shopping.com in the United States?
In August 2022, about 17% of U.S. price comparison portal users had heard about Shopping.com in the media, on social media, or in advertising over the past three months. Of the 51% who know the brand, that's 33%, meaning at the time of the survey there's some buzz around Shopping.com in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to price comparison portal users, brand awareness of Shopping.com is at 51% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Shopping.com in the United States?
In total, 19% of U.S. price comparison portal users say they like Shopping.com. However, in actuality, among the 51% of U.S. respondents who know Shopping.com, 37% of people like the brand.
What is the usage share of Shopping.com in the United States?
All in all, 13% of price comparison portal users in the United States use Shopping.com. That means, of the 51% who know the brand, 25% use them.
How loyal are the users of Shopping.com?
Around 10% of price comparison portal users in the United States say they are likely to use Shopping.com again. Set in relation to the 13% usage share of the brand, this means that 77% of their users show loyalty to the brand.
What's the buzz around Shopping.com in the United States?
In August 2022, about 17% of U.S. price comparison portal users had heard about Shopping.com in the media, on social media, or in advertising over the past three months. Of the 51% who know the brand, that's 33%, meaning at the time of the survey there's some buzz around Shopping.com in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
