Khan Academy brand profile in the United States 2022
How high is the brand awareness of Khan Academy in the United States?
When it comes to online education service users, brand awareness of Khan Academy is at 60% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Khan Academy in the United States?
In total, 30% of U.S. online education service users say they like Khan Academy. However, in actuality, among the 60% of U.S. respondents who know Khan Academy, 50% of people like the brand.
What is the usage share of Khan Academy in the United States?
All in all, 25% of online education service users in the United States use Khan Academy. That means, of the 60% who know the brand, 42% use them.
How loyal are the users of Khan Academy?
Around 18% of online education service users in the United States say they are likely to use Khan Academy again. Set in relation to the 25% usage share of the brand, this means that 72% of their users show loyalty to the brand.
What's the buzz around Khan Academy in the United States?
In August 2022, about 16% of U.S. online education service users had heard about Khan Academy in the media, on social media, or in advertising over the past three months. Of the 60% who know the brand, that's 27%, meaning at the time of the survey there's some buzz around Khan Academy in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to online education service users, brand awareness of Khan Academy is at 60% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Khan Academy in the United States?
In total, 30% of U.S. online education service users say they like Khan Academy. However, in actuality, among the 60% of U.S. respondents who know Khan Academy, 50% of people like the brand.
What is the usage share of Khan Academy in the United States?
All in all, 25% of online education service users in the United States use Khan Academy. That means, of the 60% who know the brand, 42% use them.
How loyal are the users of Khan Academy?
Around 18% of online education service users in the United States say they are likely to use Khan Academy again. Set in relation to the 25% usage share of the brand, this means that 72% of their users show loyalty to the brand.
What's the buzz around Khan Academy in the United States?
In August 2022, about 16% of U.S. online education service users had heard about Khan Academy in the media, on social media, or in advertising over the past three months. Of the 60% who know the brand, that's 27%, meaning at the time of the survey there's some buzz around Khan Academy in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
