Wyndham brand profile in the United States 2022
How high is the brand awareness of Wyndham in the United States?
When it comes to hotel customers, brand awareness of Wyndham is at 72% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Wyndham in the United States?
In total, 20% of U.S. hotel customers say they like Wyndham. However, in actuality, among the 72% of U.S. respondents who know Wyndham, 28% of people like the brand.
What is the usage share of Wyndham in the United States?
All in all, 11% of hotel customers in the United States use Wyndham. That means, of the 72% who know the brand, 15% use them.
How loyal are the customers of Wyndham?
Around 9% of hotel customers in the United States say they are likely to use Wyndham again. Set in relation to the 11% usage share of the brand, this means that 82% of their customers show loyalty to the brand.
What's the buzz around Wyndham in the United States?
In August 2022, about 7% of U.S. hotel customers had heard about Wyndham in the media, on social media, or in advertising over the past three months. Of the 72% who know the brand, that's 10%, meaning at the time of the survey there's little to no buzz around Wyndham in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to hotel customers, brand awareness of Wyndham is at 72% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Wyndham in the United States?
In total, 20% of U.S. hotel customers say they like Wyndham. However, in actuality, among the 72% of U.S. respondents who know Wyndham, 28% of people like the brand.
What is the usage share of Wyndham in the United States?
All in all, 11% of hotel customers in the United States use Wyndham. That means, of the 72% who know the brand, 15% use them.
How loyal are the customers of Wyndham?
Around 9% of hotel customers in the United States say they are likely to use Wyndham again. Set in relation to the 11% usage share of the brand, this means that 82% of their customers show loyalty to the brand.
What's the buzz around Wyndham in the United States?
In August 2022, about 7% of U.S. hotel customers had heard about Wyndham in the media, on social media, or in advertising over the past three months. Of the 72% who know the brand, that's 10%, meaning at the time of the survey there's little to no buzz around Wyndham in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
