Pizza Hut brand profile in Germany 2022
How high is the brand awareness of Pizza Hut in Germany?
When it comes to restaurant chain customers, brand awareness of Pizza Hut is at 89% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Pizza Hut in Germany?
In total, 31% of German restaurant chain customers say they like Pizza Hut. However, in actuality, among the 89% of German respondents who know Pizza Hut, 35% of people like the brand.
What is the usage share of Pizza Hut in Germany?
All in all, 16% of restaurant chain customers in Germany use Pizza Hut. That means, of the 89% who know the brand, 18% use them.
How loyal are the customers of Pizza Hut?
Around 12% of restaurant chain customers in Germany say they are likely to use Pizza Hut again. Set in relation to the 16% usage share of the brand, this means that 75% of their customers show loyalty to the brand.
What's the buzz around Pizza Hut in Germany?
In August 2022, about 11% of German restaurant chain customers had heard about Pizza Hut in the media, on social media, or in advertising over the past three months. Of the 89% who know the brand, that's 12%, meaning at the time of the survey there's little buzz around Pizza Hut in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to restaurant chain customers, brand awareness of Pizza Hut is at 89% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Pizza Hut in Germany?
In total, 31% of German restaurant chain customers say they like Pizza Hut. However, in actuality, among the 89% of German respondents who know Pizza Hut, 35% of people like the brand.
What is the usage share of Pizza Hut in Germany?
All in all, 16% of restaurant chain customers in Germany use Pizza Hut. That means, of the 89% who know the brand, 18% use them.
How loyal are the customers of Pizza Hut?
Around 12% of restaurant chain customers in Germany say they are likely to use Pizza Hut again. Set in relation to the 16% usage share of the brand, this means that 75% of their customers show loyalty to the brand.
What's the buzz around Pizza Hut in Germany?
In August 2022, about 11% of German restaurant chain customers had heard about Pizza Hut in the media, on social media, or in advertising over the past three months. Of the 89% who know the brand, that's 12%, meaning at the time of the survey there's little buzz around Pizza Hut in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
