Block House brand profile in Germany 2022
When it comes to restaurant chain customers, brand awareness of Block House is at 56% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Block House in Germany?
In total, 19% of German restaurant chain customers say they like Block House. However, in actuality, among the 56% of German respondents who know Block House, 34% of people like the brand.
What is the usage share of Block House in Germany?
All in all, 9% of restaurant chain customers in Germany use Block House. That means, of the 56% who know the brand, 16% use them.
How loyal are the customers of Block House?
Around 8% of restaurant chain customers in Germany say they are likely to use Block House again. Set in relation to the 9% usage share of the brand, this means that 89% of their customers show loyalty to the brand.
What's the buzz around Block House in Germany?
In August 2022, about 5% of German restaurant chain customers had heard about Block House in the media, on social media, or in advertising over the past three months. Of the 56% who know the brand, that's 9%, meaning at the time of the survey there's little to no buzz around Block House in Germany.
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