Nature's Path Organic brand profile in the United States 2022
How high is the brand awareness of Nature's Path Organic in the United States?
When it comes to organic food eaters, brand awareness of Nature's Path Organic is at 52% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Nature's Path Organic in the United States?
In total, 19% of U.S. organic food eaters say they like Nature's Path Organic. However, in actuality, among the 52% of U.S. respondents who know Nature's Path Organic, 37% of people like the brand.
What is the usage share of Nature's Path Organic in the United States?
All in all, 16% of organic food eaters in the United States use Nature's Path Organic. That means, of the 52% who know the brand, 31% use them.
How loyal are the consumers of Nature's Path Organic?
Around 11% of organic food eaters in the United States say they are likely to use Nature's Path Organic again. Set in relation to the 16% usage share of the brand, this means that 69% of their consumers show loyalty to the brand.
What's the buzz around Nature's Path Organic in the United States?
In August 2022, about 13% of U.S. organic food eaters had heard about Nature's Path Organic in the media, on social media, or in advertising over the past three months. Of the 52% who know the brand, that's 25%, meaning at the time of the survey there's some buzz around Nature's Path Organic in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to organic food eaters, brand awareness of Nature's Path Organic is at 52% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Nature's Path Organic in the United States?
In total, 19% of U.S. organic food eaters say they like Nature's Path Organic. However, in actuality, among the 52% of U.S. respondents who know Nature's Path Organic, 37% of people like the brand.
What is the usage share of Nature's Path Organic in the United States?
All in all, 16% of organic food eaters in the United States use Nature's Path Organic. That means, of the 52% who know the brand, 31% use them.
How loyal are the consumers of Nature's Path Organic?
Around 11% of organic food eaters in the United States say they are likely to use Nature's Path Organic again. Set in relation to the 16% usage share of the brand, this means that 69% of their consumers show loyalty to the brand.
What's the buzz around Nature's Path Organic in the United States?
In August 2022, about 13% of U.S. organic food eaters had heard about Nature's Path Organic in the media, on social media, or in advertising over the past three months. Of the 52% who know the brand, that's 25%, meaning at the time of the survey there's some buzz around Nature's Path Organic in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
