Tedee brand profile in Germany 2022
When it comes to smart home users, brand awareness of Tedee is at 18% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Tedee in Germany?
In total, 2% of German smart home users say they like Tedee. However, in actuality, among the 18% of German respondents who know Tedee, 11% of people like the brand.
What is the usage share of Tedee in Germany?
All in all, 2% of smart home users in Germany use Tedee. That means, of the 18% who know the brand, 11% use them.
How loyal are the users of Tedee?
Around 1% of smart home users in Germany say they are likely to use Tedee again. Set in relation to the 2% usage share of the brand, this means that 50% of their users show loyalty to the brand.
What's the buzz around Tedee in Germany?
In August 2022, about 1% of German smart home users had heard about Tedee in the media, on social media, or in advertising over the past three months. Of the 18% who know the brand, that's 6%, meaning at the time of the survey there's little to no buzz around Tedee in Germany.
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