Sausalitos brand profile in Germany 2022
When it comes to restaurant chain customers, brand awareness of Sausalitos is at 35% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Sausalitos in Germany?
In total, 10% of German restaurant chain customers say they like Sausalitos. However, in actuality, among the 35% of German respondents who know Sausalitos, 29% of people like the brand.
What is the usage share of Sausalitos in Germany?
All in all, 4% of restaurant chain customers in Germany use Sausalitos. That means, of the 35% who know the brand, 11% use them.
How loyal are the customers of Sausalitos?
Around 3% of restaurant chain customers in Germany say they are likely to use Sausalitos again. Set in relation to the 4% usage share of the brand, this means that 75% of their customers show loyalty to the brand.
What's the buzz around Sausalitos in Germany?
In August 2022, about 2% of German restaurant chain customers had heard about Sausalitos in the media, on social media, or in advertising over the past three months. Of the 35% who know the brand, that's 6%, meaning at the time of the survey there's little to no buzz around Sausalitos in Germany.
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