Oppo brand profile in the United States 2022
How high is the brand awareness of Oppo in the United States?
When it comes to wearables users, brand awareness of Oppo is at 29% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Oppo in the United States?
In total, 6% of U.S. wearables users say they like Oppo. However, in actuality, among the 29% of U.S. respondents who know Oppo, 21% of people like the brand.
What is the usage share of Oppo in the United States?
All in all, 4% of wearables users in the United States use Oppo. That means, of the 29% who know the brand, 14% use them.
How loyal are the users of Oppo?
Around 3% of wearables users in the United States say they are likely to use Oppo again. Set in relation to the 4% usage share of the brand, this means that 75% of their users show loyalty to the brand.
What's the buzz around Oppo in the United States?
In August 2022, about 4% of U.S. wearables users had heard about Oppo in the media, on social media, or in advertising over the past three months. Of the 29% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Oppo in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to wearables users, brand awareness of Oppo is at 29% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Oppo in the United States?
In total, 6% of U.S. wearables users say they like Oppo. However, in actuality, among the 29% of U.S. respondents who know Oppo, 21% of people like the brand.
What is the usage share of Oppo in the United States?
All in all, 4% of wearables users in the United States use Oppo. That means, of the 29% who know the brand, 14% use them.
How loyal are the users of Oppo?
Around 3% of wearables users in the United States say they are likely to use Oppo again. Set in relation to the 4% usage share of the brand, this means that 75% of their users show loyalty to the brand.
What's the buzz around Oppo in the United States?
In August 2022, about 4% of U.S. wearables users had heard about Oppo in the media, on social media, or in advertising over the past three months. Of the 29% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Oppo in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
