Neato brand profile in the United States 2022
How high is the brand awareness of Neato in the United States?
When it comes to smart home users, brand awareness of Neato is at 26% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Neato in the United States?
In total, 4% of U.S. smart home users say they like Neato. However, in actuality, among the 26% of U.S. respondents who know Neato, 15% of people like the brand.
What is the usage share of Neato in the United States?
All in all, 3% of smart home users in the United States use Neato. That means, of the 26% who know the brand, 12% use them.
How loyal are the users of Neato?
Around 2% of smart home users in the United States say they are likely to use Neato again. Set in relation to the 3% usage share of the brand, this means that 67% of their users show loyalty to the brand.
What's the buzz around Neato in the United States?
In August 2022, about 3% of U.S. smart home users had heard about Neato in the media, on social media, or in advertising over the past three months. Of the 26% who know the brand, that's 12%, meaning at the time of the survey there's little buzz around Neato in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to smart home users, brand awareness of Neato is at 26% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Neato in the United States?
In total, 4% of U.S. smart home users say they like Neato. However, in actuality, among the 26% of U.S. respondents who know Neato, 15% of people like the brand.
What is the usage share of Neato in the United States?
All in all, 3% of smart home users in the United States use Neato. That means, of the 26% who know the brand, 12% use them.
How loyal are the users of Neato?
Around 2% of smart home users in the United States say they are likely to use Neato again. Set in relation to the 3% usage share of the brand, this means that 67% of their users show loyalty to the brand.
What's the buzz around Neato in the United States?
In August 2022, about 3% of U.S. smart home users had heard about Neato in the media, on social media, or in advertising over the past three months. Of the 26% who know the brand, that's 12%, meaning at the time of the survey there's little buzz around Neato in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
