Viridian brand profile in the UK 2022
How high is the brand awareness of Viridian in the UK?
When it comes to organic food eaters, brand awareness of Viridian is at 23% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Viridian in the UK?
In total, 5% of UK organic food eaters say they like Viridian. However, in actuality, among the 23% of UK respondents who know Viridian, 22% of people like the brand.
What is the usage share of Viridian in the UK?
All in all, 5% of organic food eaters in the UK use Viridian. That means, of the 23% who know the brand, 22% use them.
How loyal are the consumers of Viridian?
Around 3% of organic food eaters in the UK say they are likely to use Viridian again. Set in relation to the 5% usage share of the brand, this means that 60% of their consumers show loyalty to the brand.
What's the buzz around Viridian in the UK?
In August 2022, about 3% of UK organic food eaters had heard about Viridian in the media, on social media, or in advertising over the past three months. Of the 23% who know the brand, that's 13%, meaning at the time of the survey there's little buzz around Viridian in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to organic food eaters, brand awareness of Viridian is at 23% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Viridian in the UK?
In total, 5% of UK organic food eaters say they like Viridian. However, in actuality, among the 23% of UK respondents who know Viridian, 22% of people like the brand.
What is the usage share of Viridian in the UK?
All in all, 5% of organic food eaters in the UK use Viridian. That means, of the 23% who know the brand, 22% use them.
How loyal are the consumers of Viridian?
Around 3% of organic food eaters in the UK say they are likely to use Viridian again. Set in relation to the 5% usage share of the brand, this means that 60% of their consumers show loyalty to the brand.
What's the buzz around Viridian in the UK?
In August 2022, about 3% of UK organic food eaters had heard about Viridian in the media, on social media, or in advertising over the past three months. Of the 23% who know the brand, that's 13%, meaning at the time of the survey there's little buzz around Viridian in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
