Red Bull brand profile in the United States 2023
How high is the brand awareness of Red Bull in the United States?
When it comes to energy drink consumers, brand awareness of Red Bull is at 91 percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Red Bull in the United States?
In total, 43 percent of U.S. energy drink consumers say they like Red Bull.
What is the usage share of Red Bull in the United States?
All in all, 42 percent of energy drink consumers in the United States use Red Bull.
How loyal are the consumers of Red Bull?
Around 35 percent of energy drink consumers in the United States say they are likely to use Red Bull again. Set in relation to the 42 percent usage share of the brand, this means that 83 percent of their consumers show loyalty to the brand.
What's the buzz around Red Bull in the United States?
In August 2023, about 43 percent of U.S. energy drink consumers had heard about Red Bull in the media, on social media, or in advertising over the past three months.
Find more relevant information on Red Bull as an energy drinks brand with our in depth Red Bull brand profile in the U.S., additionally providing you with a brand profile breakdown by generations, as well as a look at the most important life aspects of the brand's customers.
When it comes to energy drink consumers, brand awareness of Red Bull is at 91 percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Red Bull in the United States?
In total, 43 percent of U.S. energy drink consumers say they like Red Bull.
What is the usage share of Red Bull in the United States?
All in all, 42 percent of energy drink consumers in the United States use Red Bull.
How loyal are the consumers of Red Bull?
Around 35 percent of energy drink consumers in the United States say they are likely to use Red Bull again. Set in relation to the 42 percent usage share of the brand, this means that 83 percent of their consumers show loyalty to the brand.
What's the buzz around Red Bull in the United States?
In August 2023, about 43 percent of U.S. energy drink consumers had heard about Red Bull in the media, on social media, or in advertising over the past three months.
Find more relevant information on Red Bull as an energy drinks brand with our in depth Red Bull brand profile in the U.S., additionally providing you with a brand profile breakdown by generations, as well as a look at the most important life aspects of the brand's customers.
