Simply Organic brand profile in the United States 2022
When it comes to organic food eaters, brand awareness of Simply Organic is at 75% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Simply Organic in the United States?
In total, 34% of U.S. organic food eaters say they like Simply Organic. However, in actuality, among the 75% of U.S. respondents who know Simply Organic, 45% of people like the brand.
What is the usage share of Simply Organic in the United States?
All in all, 30% of organic food eaters in the United States use Simply Organic. That means, of the 75% who know the brand, 40% use them.
How loyal are the consumers of Simply Organic?
Around 25% of organic food eaters in the United States say they are likely to use Simply Organic again. Set in relation to the 30% usage share of the brand, this means that 83% of their consumers show loyalty to the brand.
What's the buzz around Simply Organic in the United States?
In August 2022, about 20% of U.S. organic food eaters had heard about Simply Organic in the media, on social media, or in advertising over the past three months. Of the 75% who know the brand, that's 27%, meaning at the time of the survey there's some buzz around Simply Organic in the United States.
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