Meridian brand profile in the UK 2022
How high is the brand awareness of Meridian in the UK?
When it comes to organic food eaters, brand awareness of Meridian is at 48% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Meridian in the UK?
In total, 21% of UK organic food eaters say they like Meridian. However, in actuality, among the 48% of UK respondents who know Meridian, 44% of people like the brand.
What is the usage share of Meridian in the UK?
All in all, 21% of organic food eaters in the UK use Meridian. That means, of the 48% who know the brand, 44% use them.
How loyal are the consumers of Meridian?
Around 18% of organic food eaters in the UK say they are likely to use Meridian again. Set in relation to the 21% usage share of the brand, this means that 86% of their consumers show loyalty to the brand.
What's the buzz around Meridian in the UK?
In August 2022, about 7% of UK organic food eaters had heard about Meridian in the media, on social media, or in advertising over the past three months. Of the 48% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Meridian in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to organic food eaters, brand awareness of Meridian is at 48% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Meridian in the UK?
In total, 21% of UK organic food eaters say they like Meridian. However, in actuality, among the 48% of UK respondents who know Meridian, 44% of people like the brand.
What is the usage share of Meridian in the UK?
All in all, 21% of organic food eaters in the UK use Meridian. That means, of the 48% who know the brand, 44% use them.
How loyal are the consumers of Meridian?
Around 18% of organic food eaters in the UK say they are likely to use Meridian again. Set in relation to the 21% usage share of the brand, this means that 86% of their consumers show loyalty to the brand.
What's the buzz around Meridian in the UK?
In August 2022, about 7% of UK organic food eaters had heard about Meridian in the media, on social media, or in advertising over the past three months. Of the 48% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Meridian in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
