Hasseröder brand profile in Germany 2022
How high is the brand awareness of Hasseröder in Germany?
When it comes to beer drinkers, brand awareness of Hasseröder is at 79% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Hasseröder in Germany?
In total, 15% of German beer drinkers say they like Hasseröder. However, in actuality, among the 79% of German respondents who know Hasseröder, 19% of people like the brand.
What is the usage share of Hasseröder in Germany?
All in all, 11% of beer drinkers in Germany use Hasseröder. That means, of the 79% who know the brand, 14% use them.
How loyal are the drinkers of Hasseröder?
Around 8% of beer drinkers in Germany say they are likely to use Hasseröder again. Set in relation to the 11% usage share of the brand, this means that 73% of their drinkers show loyalty to the brand.
What's the buzz around Hasseröder in Germany?
In August 2022, about 11% of German beer drinkers had heard about Hasseröder in the media, on social media, or in advertising over the past three months. Of the 79% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Hasseröder in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to beer drinkers, brand awareness of Hasseröder is at 79% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Hasseröder in Germany?
In total, 15% of German beer drinkers say they like Hasseröder. However, in actuality, among the 79% of German respondents who know Hasseröder, 19% of people like the brand.
What is the usage share of Hasseröder in Germany?
All in all, 11% of beer drinkers in Germany use Hasseröder. That means, of the 79% who know the brand, 14% use them.
How loyal are the drinkers of Hasseröder?
Around 8% of beer drinkers in Germany say they are likely to use Hasseröder again. Set in relation to the 11% usage share of the brand, this means that 73% of their drinkers show loyalty to the brand.
What's the buzz around Hasseröder in Germany?
In August 2022, about 11% of German beer drinkers had heard about Hasseröder in the media, on social media, or in advertising over the past three months. Of the 79% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Hasseröder in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
