Mountain Dew Energy brand profile in the UK 2022
How high is the brand awareness of Mountain Dew Energy in the UK?
When it comes to energy drink consumers, brand awareness of Mountain Dew Energy is at 43% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Mountain Dew Energy in the UK?
In total, 13% of UK energy drink consumers say they like Mountain Dew Energy. However, in actuality, among the 43% of UK respondents who know Mountain Dew Energy, 30% of people like the brand.
What is the usage share of Mountain Dew Energy in the UK?
All in all, 12% of energy drink consumers in the UK use Mountain Dew Energy. That means, of the 43% who know the brand, 28% use them.
How loyal are the consumers of Mountain Dew Energy?
Around 9% of energy drink consumers in the UK say they are likely to use Mountain Dew Energy again. Set in relation to the 12% usage share of the brand, this means that 75% of their consumers show loyalty to the brand.
What's the buzz around Mountain Dew Energy in the UK?
In August 2022, about 9% of UK energy drink consumers had heard about Mountain Dew Energy in the media, on social media, or in advertising over the past three months. Of the 43% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around Mountain Dew Energy in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to energy drink consumers, brand awareness of Mountain Dew Energy is at 43% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Mountain Dew Energy in the UK?
In total, 13% of UK energy drink consumers say they like Mountain Dew Energy. However, in actuality, among the 43% of UK respondents who know Mountain Dew Energy, 30% of people like the brand.
What is the usage share of Mountain Dew Energy in the UK?
All in all, 12% of energy drink consumers in the UK use Mountain Dew Energy. That means, of the 43% who know the brand, 28% use them.
How loyal are the consumers of Mountain Dew Energy?
Around 9% of energy drink consumers in the UK say they are likely to use Mountain Dew Energy again. Set in relation to the 12% usage share of the brand, this means that 75% of their consumers show loyalty to the brand.
What's the buzz around Mountain Dew Energy in the UK?
In August 2022, about 9% of UK energy drink consumers had heard about Mountain Dew Energy in the media, on social media, or in advertising over the past three months. Of the 43% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around Mountain Dew Energy in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
