C4 ENERGY brand profile in Germany 2022
When it comes to energy drink consumers, brand awareness of C4 ENERGY is at 19% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is C4 ENERGY in Germany?
In total, 5% of German energy drink consumers say they like C4 ENERGY. However, in actuality, among the 19% of German respondents who know C4 ENERGY, 26% of people like the brand.
What is the usage share of C4 ENERGY in Germany?
All in all, 4% of energy drink consumers in Germany use C4 ENERGY. That means, of the 19% who know the brand, 21% use them.
How loyal are the consumers of C4 ENERGY?
Around 2% of energy drink consumers in Germany say they are likely to use C4 ENERGY again. Set in relation to the 4% usage share of the brand, this means that 50% of their consumers show loyalty to the brand.
What's the buzz around C4 ENERGY in Germany?
In August 2022, about 4% of German energy drink consumers had heard about C4 ENERGY in the media, on social media, or in advertising over the past three months. Of the 19% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around C4 ENERGY in Germany.
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