Biotrend brand profile in Germany 2022
How high is the brand awareness of Biotrend in Germany?
When it comes to organic food eaters, brand awareness of Biotrend is at 30% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Biotrend in Germany?
In total, 4% of German organic food eaters say they like Biotrend. However, in actuality, among the 30% of German respondents who know Biotrend, 13% of people like the brand.
What is the usage share of Biotrend in Germany?
All in all, 4% of organic food eaters in Germany use Biotrend. That means, of the 30% who know the brand, 13% use them.
How loyal are the consumers of Biotrend?
Around 2% of organic food eaters in Germany say they are likely to use Biotrend again. Set in relation to the 4% usage share of the brand, this means that 50% of their consumers show loyalty to the brand.
What's the buzz around Biotrend in Germany?
In August 2022, about 2% of German organic food eaters had heard about Biotrend in the media, on social media, or in advertising over the past three months. Of the 30% who know the brand, that's 7%, meaning at the time of the survey there's little to no buzz around Biotrend in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to organic food eaters, brand awareness of Biotrend is at 30% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Biotrend in Germany?
In total, 4% of German organic food eaters say they like Biotrend. However, in actuality, among the 30% of German respondents who know Biotrend, 13% of people like the brand.
What is the usage share of Biotrend in Germany?
All in all, 4% of organic food eaters in Germany use Biotrend. That means, of the 30% who know the brand, 13% use them.
How loyal are the consumers of Biotrend?
Around 2% of organic food eaters in Germany say they are likely to use Biotrend again. Set in relation to the 4% usage share of the brand, this means that 50% of their consumers show loyalty to the brand.
What's the buzz around Biotrend in Germany?
In August 2022, about 2% of German organic food eaters had heard about Biotrend in the media, on social media, or in advertising over the past three months. Of the 30% who know the brand, that's 7%, meaning at the time of the survey there's little to no buzz around Biotrend in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
