Vueling brand profile in Germany 2022
How high is the brand awareness of Vueling in Germany?
When it comes to airline customers, brand awareness of Vueling is at 21% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Vueling in Germany?
In total, 4% of German airline customers say they like Vueling. However, in actuality, among the 21% of German respondents who know Vueling, 19% of people like the brand.
What is the usage share of Vueling in Germany?
All in all, 1% of airline customers in Germany use Vueling. That means, of the 21% who know the brand, 5% use them.
How loyal are the customers of Vueling?
Around 1% of airline customers in Germany say they are likely to use Vueling again. Set in relation to the 1% usage share of the brand, this means that 100% of their customers show loyalty to the brand.
What's the buzz around Vueling in Germany?
In August 2022, about 2% of German airline customers had heard about Vueling in the media, on social media, or in advertising over the past three months. Of the 21% who know the brand, that's 10%, meaning at the time of the survey there's little to no buzz around Vueling in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to airline customers, brand awareness of Vueling is at 21% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Vueling in Germany?
In total, 4% of German airline customers say they like Vueling. However, in actuality, among the 21% of German respondents who know Vueling, 19% of people like the brand.
What is the usage share of Vueling in Germany?
All in all, 1% of airline customers in Germany use Vueling. That means, of the 21% who know the brand, 5% use them.
How loyal are the customers of Vueling?
Around 1% of airline customers in Germany say they are likely to use Vueling again. Set in relation to the 1% usage share of the brand, this means that 100% of their customers show loyalty to the brand.
What's the buzz around Vueling in Germany?
In August 2022, about 2% of German airline customers had heard about Vueling in the media, on social media, or in advertising over the past three months. Of the 21% who know the brand, that's 10%, meaning at the time of the survey there's little to no buzz around Vueling in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
