Sonnenklar.tv brand profile in Germany 2022
When it comes to travel portal users, brand awareness of Sonnenklar.tv is at 68% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Sonnenklar.tv in Germany?
In total, 12% of German travel portal users say they like Sonnenklar.tv. However, in actuality, among the 68% of German respondents who know Sonnenklar.tv, 18% of people like the brand.
What is the usage share of Sonnenklar.tv in Germany?
All in all, 4% of travel portal users in Germany use Sonnenklar.tv. That means, of the 68% who know the brand, 6% use them.
How loyal are the users of Sonnenklar.tv?
Around 3% of travel portal users in Germany say they are likely to use Sonnenklar.tv again. Set in relation to the 4% usage share of the brand, this means that 75% of their users show loyalty to the brand.
What's the buzz around Sonnenklar.tv in Germany?
In August 2022, about 10% of German travel portal users had heard about Sonnenklar.tv in the media, on social media, or in advertising over the past three months. Of the 68% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Sonnenklar.tv in Germany.
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