Flinkster brand profile in Germany 2022
When it comes to mobility service users, brand awareness of Flinkster is at 49% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Flinkster in Germany?
In total, 12% of German mobility service users say they like Flinkster. However, in actuality, among the 49% of German respondents who know Flinkster, 24% of people like the brand.
What is the usage share of Flinkster in Germany?
All in all, 9% of mobility service users in Germany use Flinkster. That means, of the 49% who know the brand, 18% use them.
How loyal are the users of Flinkster?
Around 5% of mobility service users in Germany say they are likely to use Flinkster again. Set in relation to the 9% usage share of the brand, this means that 56% of their users show loyalty to the brand.
What's the buzz around Flinkster in Germany?
In August 2022, about 9% of German mobility service users had heard about Flinkster in the media, on social media, or in advertising over the past three months. Of the 49% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around Flinkster in Germany.
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