Green Motion brand profile in Germany 2022
How high is the brand awareness of Green Motion in Germany?
When it comes to car rental customers, brand awareness of Green Motion is at 22% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Green Motion in Germany?
In total, 5% of German car rental customers say they like Green Motion. However, in actuality, among the 22% of German respondents who know Green Motion, 23% of people like the brand.
What is the usage share of Green Motion in Germany?
All in all, 3% of car rental customers in Germany use Green Motion. That means, of the 22% who know the brand, 14% use them.
How loyal are the customers of Green Motion?
Around 2% of car rental customers in Germany say they are likely to use Green Motion again. Set in relation to the 3% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around Green Motion in Germany?
In August 2022, about 3% of German car rental customers had heard about Green Motion in the media, on social media, or in advertising over the past three months. Of the 22% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Green Motion in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to car rental customers, brand awareness of Green Motion is at 22% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Green Motion in Germany?
In total, 5% of German car rental customers say they like Green Motion. However, in actuality, among the 22% of German respondents who know Green Motion, 23% of people like the brand.
What is the usage share of Green Motion in Germany?
All in all, 3% of car rental customers in Germany use Green Motion. That means, of the 22% who know the brand, 14% use them.
How loyal are the customers of Green Motion?
Around 2% of car rental customers in Germany say they are likely to use Green Motion again. Set in relation to the 3% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around Green Motion in Germany?
In August 2022, about 3% of German car rental customers had heard about Green Motion in the media, on social media, or in advertising over the past three months. Of the 22% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Green Motion in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
