TravelPirates brand profile in the United States 2022
When it comes to travel portal users, brand awareness of TravelPirates is at 28% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is TravelPirates in the United States?
In total, 4% of U.S. travel portal users say they like TravelPirates. However, in actuality, among the 28% of U.S. respondents who know TravelPirates, 14% of people like the brand.
What is the usage share of TravelPirates in the United States?
All in all, 4% of travel portal users in the United States use TravelPirates. That means, of the 28% who know the brand, 14% use them.
How loyal are the users of TravelPirates?
Around 2% of travel portal users in the United States say they are likely to use TravelPirates again. Set in relation to the 4% usage share of the brand, this means that 50% of their users show loyalty to the brand.
What's the buzz around TravelPirates in the United States?
In August 2022, about 3% of U.S. travel portal users had heard about TravelPirates in the media, on social media, or in advertising over the past three months. Of the 28% who know the brand, that's 11%, meaning at the time of the survey there's little buzz around TravelPirates in the United States.
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