JetBlue Airways brand profile in the United States 2022
How high is the brand awareness of JetBlue Airways in the United States?
When it comes to airline customers, brand awareness of JetBlue Airways is at 72% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is JetBlue Airways in the United States?
In total, 21% of U.S. airline customers say they like JetBlue Airways. However, in actuality, among the 72% of U.S. respondents who know JetBlue Airways, 29% of people like the brand.
What is the usage share of JetBlue Airways in the United States?
All in all, 13% of airline customers in the United States use JetBlue Airways. That means, of the 72% who know the brand, 18% use them.
How loyal are the customers of JetBlue Airways?
Around 10% of airline customers in the United States say they are likely to use JetBlue Airways again. Set in relation to the 13% usage share of the brand, this means that 77% of their customers show loyalty to the brand.
What's the buzz around JetBlue Airways in the United States?
In August 2022, about 15% of U.S. airline customers had heard about JetBlue Airways in the media, on social media, or in advertising over the past three months. Of the 72% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around JetBlue Airways in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to airline customers, brand awareness of JetBlue Airways is at 72% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is JetBlue Airways in the United States?
In total, 21% of U.S. airline customers say they like JetBlue Airways. However, in actuality, among the 72% of U.S. respondents who know JetBlue Airways, 29% of people like the brand.
What is the usage share of JetBlue Airways in the United States?
All in all, 13% of airline customers in the United States use JetBlue Airways. That means, of the 72% who know the brand, 18% use them.
How loyal are the customers of JetBlue Airways?
Around 10% of airline customers in the United States say they are likely to use JetBlue Airways again. Set in relation to the 13% usage share of the brand, this means that 77% of their customers show loyalty to the brand.
What's the buzz around JetBlue Airways in the United States?
In August 2022, about 15% of U.S. airline customers had heard about JetBlue Airways in the media, on social media, or in advertising over the past three months. Of the 72% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around JetBlue Airways in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
