Sol. brand profile in the UK 2022
How high is the brand awareness of Sol. in the UK?
When it comes to beer drinkers, brand awareness of Sol. is at 76% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Sol. in the UK?
In total, 18% of UK beer drinkers say they like Sol.. However, in actuality, among the 76% of UK respondents who know Sol., 24% of people like the brand.
What is the usage share of Sol. in the UK?
All in all, 12% of beer drinkers in the UK use Sol.. That means, of the 76% who know the brand, 16% use them.
How loyal are the drinkers of Sol.?
Around 10% of beer drinkers in the UK say they are likely to use Sol. again. Set in relation to the 12% usage share of the brand, this means that 83% of their drinkers show loyalty to the brand.
What's the buzz around Sol. in the UK?
In August 2022, about 3% of UK beer drinkers had heard about Sol. in the media, on social media, or in advertising over the past three months. Of the 76% who know the brand, that's 4%, meaning at the time of the survey there's little to no buzz around Sol. in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to beer drinkers, brand awareness of Sol. is at 76% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Sol. in the UK?
In total, 18% of UK beer drinkers say they like Sol.. However, in actuality, among the 76% of UK respondents who know Sol., 24% of people like the brand.
What is the usage share of Sol. in the UK?
All in all, 12% of beer drinkers in the UK use Sol.. That means, of the 76% who know the brand, 16% use them.
How loyal are the drinkers of Sol.?
Around 10% of beer drinkers in the UK say they are likely to use Sol. again. Set in relation to the 12% usage share of the brand, this means that 83% of their drinkers show loyalty to the brand.
What's the buzz around Sol. in the UK?
In August 2022, about 3% of UK beer drinkers had heard about Sol. in the media, on social media, or in advertising over the past three months. Of the 76% who know the brand, that's 4%, meaning at the time of the survey there's little to no buzz around Sol. in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
