Getaround brand profile in Germany 2022
How high is the brand awareness of Getaround in Germany?
When it comes to mobility service users, brand awareness of Getaround is at 20% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Getaround in Germany?
In total, 4% of German mobility service users say they like Getaround. However, in actuality, among the 20% of German respondents who know Getaround, 20% of people like the brand.
What is the usage share of Getaround in Germany?
All in all, 4% of mobility service users in Germany use Getaround. That means, of the 20% who know the brand, 20% use them.
How loyal are the users of Getaround?
Around 2% of mobility service users in Germany say they are likely to use Getaround again. Set in relation to the 4% usage share of the brand, this means that 50% of their users show loyalty to the brand.
What's the buzz around Getaround in Germany?
In August 2022, about 4% of German mobility service users had heard about Getaround in the media, on social media, or in advertising over the past three months. Of the 20% who know the brand, that's 20%, meaning at the time of the survey there's little buzz around Getaround in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to mobility service users, brand awareness of Getaround is at 20% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Getaround in Germany?
In total, 4% of German mobility service users say they like Getaround. However, in actuality, among the 20% of German respondents who know Getaround, 20% of people like the brand.
What is the usage share of Getaround in Germany?
All in all, 4% of mobility service users in Germany use Getaround. That means, of the 20% who know the brand, 20% use them.
How loyal are the users of Getaround?
Around 2% of mobility service users in Germany say they are likely to use Getaround again. Set in relation to the 4% usage share of the brand, this means that 50% of their users show loyalty to the brand.
What's the buzz around Getaround in Germany?
In August 2022, about 4% of German mobility service users had heard about Getaround in the media, on social media, or in advertising over the past three months. Of the 20% who know the brand, that's 20%, meaning at the time of the survey there's little buzz around Getaround in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
