Uber brand profile in the United States 2023
How high is the brand awareness of Uber in the United States?
When it comes to mobility service users, brand awareness of Uber is at 92% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Uber in the United States?
In total, 63% of U.S. mobility service users say they like Uber.
What is the usage share of Uber in the United States?
All in all, 63% of mobility service users in the United States use Uber.
How loyal are the users of Uber?
Around 56% of mobility service users in the United States say they are likely to use Uber again.
What's the buzz around Uber in the United States?
In 2023, about 48% of U.S. mobility service users had heard about Uber in the media, on social media, or in advertising over the past three months.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to mobility service users, brand awareness of Uber is at 92% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Uber in the United States?
In total, 63% of U.S. mobility service users say they like Uber.
What is the usage share of Uber in the United States?
All in all, 63% of mobility service users in the United States use Uber.
How loyal are the users of Uber?
Around 56% of mobility service users in the United States say they are likely to use Uber again.
What's the buzz around Uber in the United States?
In 2023, about 48% of U.S. mobility service users had heard about Uber in the media, on social media, or in advertising over the past three months.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
