idealo brand profile in the UK 2022
How high is the brand awareness of idealo in the UK?
When it comes to price comparison portal users, brand awareness of idealo is at 16% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is idealo in the UK?
In total, 4% of UK price comparison portal users say they like idealo. However, in actuality, among the 16% of UK respondents who know idealo, 25% of people like the brand.
What is the usage share of idealo in the UK?
All in all, 3% of price comparison portal users in the UK use idealo. That means, of the 16% who know the brand, 19% use them.
How loyal are the users of idealo?
Around 2% of price comparison portal users in the UK say they are likely to use idealo again. Set in relation to the 3% usage share of the brand, this means that 67% of their users show loyalty to the brand.
What's the buzz around idealo in the UK?
In August 2022, about 3% of UK price comparison portal users had heard about idealo in the media, on social media, or in advertising over the past three months. Of the 16% who know the brand, that's 19%, meaning at the time of the survey there's little buzz around idealo in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to price comparison portal users, brand awareness of idealo is at 16% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is idealo in the UK?
In total, 4% of UK price comparison portal users say they like idealo. However, in actuality, among the 16% of UK respondents who know idealo, 25% of people like the brand.
What is the usage share of idealo in the UK?
All in all, 3% of price comparison portal users in the UK use idealo. That means, of the 16% who know the brand, 19% use them.
How loyal are the users of idealo?
Around 2% of price comparison portal users in the UK say they are likely to use idealo again. Set in relation to the 3% usage share of the brand, this means that 67% of their users show loyalty to the brand.
What's the buzz around idealo in the UK?
In August 2022, about 3% of UK price comparison portal users had heard about idealo in the media, on social media, or in advertising over the past three months. Of the 16% who know the brand, that's 19%, meaning at the time of the survey there's little buzz around idealo in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
