Enterprise CarShare brand profile in the United States 2022
How high is the brand awareness of Enterprise CarShare in the United States?
When it comes to mobility service users, brand awareness of Enterprise CarShare is at 65% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Enterprise CarShare in the United States?
In total, 22% of U.S. mobility service users say they like Enterprise CarShare. However, in actuality, among the 65% of U.S. respondents who know Enterprise CarShare, 34% of people like the brand.
What is the usage share of Enterprise CarShare in the United States?
All in all, 17% of mobility service users in the United States use Enterprise CarShare. That means, of the 65% who know the brand, 26% use them.
How loyal are the users of Enterprise CarShare?
Around 12% of mobility service users in the United States say they are likely to use Enterprise CarShare again. Set in relation to the 17% usage share of the brand, this means that 71% of their users show loyalty to the brand.
What's the buzz around Enterprise CarShare in the United States?
In August 2022, about 17% of U.S. mobility service users had heard about Enterprise CarShare in the media, on social media, or in advertising over the past three months. Of the 65% who know the brand, that's 26%, meaning at the time of the survey there's some buzz around Enterprise CarShare in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to mobility service users, brand awareness of Enterprise CarShare is at 65% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Enterprise CarShare in the United States?
In total, 22% of U.S. mobility service users say they like Enterprise CarShare. However, in actuality, among the 65% of U.S. respondents who know Enterprise CarShare, 34% of people like the brand.
What is the usage share of Enterprise CarShare in the United States?
All in all, 17% of mobility service users in the United States use Enterprise CarShare. That means, of the 65% who know the brand, 26% use them.
How loyal are the users of Enterprise CarShare?
Around 12% of mobility service users in the United States say they are likely to use Enterprise CarShare again. Set in relation to the 17% usage share of the brand, this means that 71% of their users show loyalty to the brand.
What's the buzz around Enterprise CarShare in the United States?
In August 2022, about 17% of U.S. mobility service users had heard about Enterprise CarShare in the media, on social media, or in advertising over the past three months. Of the 65% who know the brand, that's 26%, meaning at the time of the survey there's some buzz around Enterprise CarShare in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
