StubHub brand profile in the UK 2022
How high is the brand awareness of StubHub in the UK?
When it comes to event ticket purchasers, brand awareness of StubHub is at 38% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is StubHub in the UK?
In total, 10% of UK event ticket purchasers say they like StubHub. However, in actuality, among the 38% of UK respondents who know StubHub, 26% of people like the brand.
What is the usage share of StubHub in the UK?
All in all, 6% of event ticket purchasers in the UK use StubHub. That means, of the 38% who know the brand, 16% use them.
How loyal are the purchasers of StubHub?
Around 4% of event ticket purchasers in the UK say they are likely to use StubHub again. Set in relation to the 6% usage share of the brand, this means that 67% of their purchasers show loyalty to the brand.
What's the buzz around StubHub in the UK?
In August 2022, about 9% of UK event ticket purchasers had heard about StubHub in the media, on social media, or in advertising over the past three months. Of the 38% who know the brand, that's 24%, meaning at the time of the survey there's little buzz around StubHub in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to event ticket purchasers, brand awareness of StubHub is at 38% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is StubHub in the UK?
In total, 10% of UK event ticket purchasers say they like StubHub. However, in actuality, among the 38% of UK respondents who know StubHub, 26% of people like the brand.
What is the usage share of StubHub in the UK?
All in all, 6% of event ticket purchasers in the UK use StubHub. That means, of the 38% who know the brand, 16% use them.
How loyal are the purchasers of StubHub?
Around 4% of event ticket purchasers in the UK say they are likely to use StubHub again. Set in relation to the 6% usage share of the brand, this means that 67% of their purchasers show loyalty to the brand.
What's the buzz around StubHub in the UK?
In August 2022, about 9% of UK event ticket purchasers had heard about StubHub in the media, on social media, or in advertising over the past three months. Of the 38% who know the brand, that's 24%, meaning at the time of the survey there's little buzz around StubHub in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
