Badoo brand profile in the UK 2023
How high is the brand awareness of Badoo in the UK?
When it comes to online dating users, brand awareness of Badoo is at 65 percent in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Badoo in the UK?
In total, 17 percent of UK dating service users say they like Badoo.
What is the usage share of Badoo in the UK?
All in all, 16 percent of dating service users in the UK use Badoo.
How loyal are the users of Badoo?
Around 10 percent of dating service users in the UK say they are likely to use Badoo again. Set in relation to the 16 percent usage share of the brand, this means that 63 percent of their users show loyalty to the brand.
What's the buzz around Badoo in the UK?
In November 2023, about 16 percent of UK dating service users had heard about Badoo in the media, on social media, or in advertising over the past three months.
When it comes to online dating users, brand awareness of Badoo is at 65 percent in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Badoo in the UK?
In total, 17 percent of UK dating service users say they like Badoo.
What is the usage share of Badoo in the UK?
All in all, 16 percent of dating service users in the UK use Badoo.
How loyal are the users of Badoo?
Around 10 percent of dating service users in the UK say they are likely to use Badoo again. Set in relation to the 16 percent usage share of the brand, this means that 63 percent of their users show loyalty to the brand.
What's the buzz around Badoo in the UK?
In November 2023, about 16 percent of UK dating service users had heard about Badoo in the media, on social media, or in advertising over the past three months.
