Eventbrite brand profile in the UK 2023

How high is the brand awareness of Eventbrite in the UK?
When it comes to event ticket purchasers, brand awareness of Eventbrite is at 62 percent in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.

How popular is Eventbrite in the UK?
In total, 34 percent of UK event ticket purchasers say they like Eventbrite. However, in actuality, among the 62 percent of UK respondents who know Eventbrite, 55 percent of people like the brand.

What is the usage share of Eventbrite in the UK?
All in all, 32 percent of event ticket purchasers in the UK use Eventbrite. That means, of the 62 percent who know the brand, 52 percent use them.

How loyal are the purchasers of Eventbrite?
Around 28 percent of event ticket purchasers in the UK say they are likely to use Eventbrite again. Set in relation to the 32 percent usage share of the brand, this means that 88 percent of their purchasers show loyalty to the brand.

What's the buzz around Eventbrite in the UK?
In November 2023, about 17 percent of UK event ticket purchasers had heard about Eventbrite in the media, on social media, or in advertising over the past three months. Of the 62 percent who know the brand, that's 27 percent, meaning at the time of the survey there's some buzz around Eventbrite in the UK.

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