billiger.de brand profile in Germany 2022
When it comes to price comparison portal users, brand awareness of billiger.de is at 83% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is billiger.de in Germany?
In total, 31% of German price comparison portal users say they like billiger.de. However, in actuality, among the 83% of German respondents who know billiger.de, 37% of people like the brand.
What is the usage share of billiger.de in Germany?
All in all, 25% of price comparison portal users in Germany use billiger.de. That means, of the 83% who know the brand, 30% use them.
How loyal are the users of billiger.de?
Around 19% of price comparison portal users in Germany say they are likely to use billiger.de again. Set in relation to the 25% usage share of the brand, this means that 76% of their users show loyalty to the brand.
What's the buzz around billiger.de in Germany?
In August 2022, about 18% of German price comparison portal users had heard about billiger.de in the media, on social media, or in advertising over the past three months. Of the 83% who know the brand, that's 22%, meaning at the time of the survey there's little buzz around billiger.de in Germany.
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