Udemy brand profile in Germany 2022
How high is the brand awareness of Udemy in Germany?
When it comes to online education service users, brand awareness of Udemy is at 25% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Udemy in Germany?
In total, 6% of German online education service users say they like Udemy. However, in actuality, among the 25% of German respondents who know Udemy, 24% of people like the brand.
What is the usage share of Udemy in Germany?
All in all, 5% of online education service users in Germany use Udemy. That means, of the 25% who know the brand, 20% use them.
How loyal are the users of Udemy?
Around 4% of online education service users in Germany say they are likely to use Udemy again. Set in relation to the 5% usage share of the brand, this means that 80% of their users show loyalty to the brand.
What's the buzz around Udemy in Germany?
In August 2022, about 5% of German online education service users had heard about Udemy in the media, on social media, or in advertising over the past three months. Of the 25% who know the brand, that's 20%, meaning at the time of the survey there's little buzz around Udemy in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to online education service users, brand awareness of Udemy is at 25% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Udemy in Germany?
In total, 6% of German online education service users say they like Udemy. However, in actuality, among the 25% of German respondents who know Udemy, 24% of people like the brand.
What is the usage share of Udemy in Germany?
All in all, 5% of online education service users in Germany use Udemy. That means, of the 25% who know the brand, 20% use them.
How loyal are the users of Udemy?
Around 4% of online education service users in Germany say they are likely to use Udemy again. Set in relation to the 5% usage share of the brand, this means that 80% of their users show loyalty to the brand.
What's the buzz around Udemy in Germany?
In August 2022, about 5% of German online education service users had heard about Udemy in the media, on social media, or in advertising over the past three months. Of the 25% who know the brand, that's 20%, meaning at the time of the survey there's little buzz around Udemy in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
