reservix brand profile in Germany 2022
When it comes to event ticket purchasers, brand awareness of reservix is at 26% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is reservix in Germany?
In total, 8% of German event ticket purchasers say they like reservix. However, in actuality, among the 26% of German respondents who know reservix, 31% of people like the brand.
What is the usage share of reservix in Germany?
All in all, 7% of event ticket purchasers in Germany use reservix. That means, of the 26% who know the brand, 27% use them.
How loyal are the purchasers of reservix?
Around 5% of event ticket purchasers in Germany say they are likely to use reservix again. Set in relation to the 7% usage share of the brand, this means that 71% of their purchasers show loyalty to the brand.
What's the buzz around reservix in Germany?
In August 2022, about 4% of German event ticket purchasers had heard about reservix in the media, on social media, or in advertising over the past three months. Of the 26% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around reservix in Germany.
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