StubHub brand profile in Germany 2022
How high is the brand awareness of StubHub in Germany?
When it comes to event ticket purchasers, brand awareness of StubHub is at 18% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is StubHub in Germany?
In total, 4% of German event ticket purchasers say they like StubHub. However, in actuality, among the 18% of German respondents who know StubHub, 22% of people like the brand.
What is the usage share of StubHub in Germany?
All in all, 3% of event ticket purchasers in Germany use StubHub. That means, of the 18% who know the brand, 17% use them.
How loyal are the purchasers of StubHub?
Around 2% of event ticket purchasers in Germany say they are likely to use StubHub again. Set in relation to the 3% usage share of the brand, this means that 67% of their purchasers show loyalty to the brand.
What's the buzz around StubHub in Germany?
In August 2022, about 3% of German event ticket purchasers had heard about StubHub in the media, on social media, or in advertising over the past three months. Of the 18% who know the brand, that's 17%, meaning at the time of the survey there's little buzz around StubHub in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to event ticket purchasers, brand awareness of StubHub is at 18% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is StubHub in Germany?
In total, 4% of German event ticket purchasers say they like StubHub. However, in actuality, among the 18% of German respondents who know StubHub, 22% of people like the brand.
What is the usage share of StubHub in Germany?
All in all, 3% of event ticket purchasers in Germany use StubHub. That means, of the 18% who know the brand, 17% use them.
How loyal are the purchasers of StubHub?
Around 2% of event ticket purchasers in Germany say they are likely to use StubHub again. Set in relation to the 3% usage share of the brand, this means that 67% of their purchasers show loyalty to the brand.
What's the buzz around StubHub in Germany?
In August 2022, about 3% of German event ticket purchasers had heard about StubHub in the media, on social media, or in advertising over the past three months. Of the 18% who know the brand, that's 17%, meaning at the time of the survey there's little buzz around StubHub in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
