ElitePartner brand profile in Germany 2022
When it comes to dating service users, brand awareness of ElitePartner is at 73% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is ElitePartner in Germany?
In total, 24% of German dating service users say they like ElitePartner. However, in actuality, among the 73% of German respondents who know ElitePartner, 33% of people like the brand.
What is the usage share of ElitePartner in Germany?
All in all, 19% of dating service users in Germany use ElitePartner. That means, of the 73% who know the brand, 26% use them.
How loyal are the users of ElitePartner?
Around 11% of dating service users in Germany say they are likely to use ElitePartner again. Set in relation to the 19% usage share of the brand, this means that 58% of their users show loyalty to the brand.
What's the buzz around ElitePartner in Germany?
In August 2022, about 31% of German dating service users had heard about ElitePartner in the media, on social media, or in advertising over the past three months. Of the 73% who know the brand, that's 42%, meaning at the time of the survey there's some buzz around ElitePartner in Germany.
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