LoveScout24 brand profile in Germany 2022
How high is the brand awareness of LoveScout24 in Germany?
When it comes to dating service users, brand awareness of LoveScout24 is at 59% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is LoveScout24 in Germany?
In total, 17% of German dating service users say they like LoveScout24. However, in actuality, among the 59% of German respondents who know LoveScout24, 29% of people like the brand.
What is the usage share of LoveScout24 in Germany?
All in all, 15% of dating service users in Germany use LoveScout24. That means, of the 59% who know the brand, 25% use them.
How loyal are the users of LoveScout24?
Around 10% of dating service users in Germany say they are likely to use LoveScout24 again. Set in relation to the 15% usage share of the brand, this means that 67% of their users show loyalty to the brand.
What's the buzz around LoveScout24 in Germany?
In August 2022, about 15% of German dating service users had heard about LoveScout24 in the media, on social media, or in advertising over the past three months. Of the 59% who know the brand, that's 25%, meaning at the time of the survey there's some buzz around LoveScout24 in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to dating service users, brand awareness of LoveScout24 is at 59% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is LoveScout24 in Germany?
In total, 17% of German dating service users say they like LoveScout24. However, in actuality, among the 59% of German respondents who know LoveScout24, 29% of people like the brand.
What is the usage share of LoveScout24 in Germany?
All in all, 15% of dating service users in Germany use LoveScout24. That means, of the 59% who know the brand, 25% use them.
How loyal are the users of LoveScout24?
Around 10% of dating service users in Germany say they are likely to use LoveScout24 again. Set in relation to the 15% usage share of the brand, this means that 67% of their users show loyalty to the brand.
What's the buzz around LoveScout24 in Germany?
In August 2022, about 15% of German dating service users had heard about LoveScout24 in the media, on social media, or in advertising over the past three months. Of the 59% who know the brand, that's 25%, meaning at the time of the survey there's some buzz around LoveScout24 in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
