APONEO brand profile in Germany 2022
How high is the brand awareness of APONEO in Germany?
When it comes to online pharmacy users, brand awareness of APONEO is at 29% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is APONEO in Germany?
In total, 8% of German online pharmacy users say they like APONEO. However, in actuality, among the 29% of German respondents who know APONEO, 28% of people like the brand.
What is the usage share of APONEO in Germany?
All in all, 6% of online pharmacy users in Germany use APONEO. That means, of the 29% who know the brand, 21% use them.
How loyal are the customers of APONEO?
Around 4% of online pharmacy users in Germany say they are likely to use APONEO again. Set in relation to the 6% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around APONEO in Germany?
In July 2022, about 7% of German online pharmacy users had heard about APONEO in the media, on social media, or in advertising over the past three months. Of the 29% who know the brand, that's 24%, meaning at the time of the survey there's little buzz around APONEO in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to online pharmacy users, brand awareness of APONEO is at 29% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is APONEO in Germany?
In total, 8% of German online pharmacy users say they like APONEO. However, in actuality, among the 29% of German respondents who know APONEO, 28% of people like the brand.
What is the usage share of APONEO in Germany?
All in all, 6% of online pharmacy users in Germany use APONEO. That means, of the 29% who know the brand, 21% use them.
How loyal are the customers of APONEO?
Around 4% of online pharmacy users in Germany say they are likely to use APONEO again. Set in relation to the 6% usage share of the brand, this means that 67% of their customers show loyalty to the brand.
What's the buzz around APONEO in Germany?
In July 2022, about 7% of German online pharmacy users had heard about APONEO in the media, on social media, or in advertising over the past three months. Of the 29% who know the brand, that's 24%, meaning at the time of the survey there's little buzz around APONEO in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
